Under the Microscope: Hobby Lobby Gets a New Logo

The Hobby Lobby logo has undergone a makeover, and the result is a bit surprising.
Old Hobby Lobby logo branding

Considering their previous logo’s look was pretty dated, this new design is a breath of fresh air:

New Hobby Lobby logo branding

The flat orange and white colors and the simplicity of the new logo will lend itself well to social media icons for the brand, as well as website and user experience design elements. Although the text alignment seems somewhat arbitrary, we think it’s an improvement overall. Read more about Hobby Lobby’s rebranding here.

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