Choosing a brand color can go in many directions. You can play it safe, or blow it out of the water. Ultimately, though, a business is about promoting and selling goods and services to customers. A brand is about the marketplace.[…]

“Why not dream big?”

We help our clients dream big every day, so when we began designing our new space in Rockville Town Center, we took that question to heart. Our state-of-the-art facility has a personality that you can feel when you walk in the door.[…]

Even though we have all heard the expression “don’t judge a book by its cover,” we were smart enough to know that everyone does anyway. With this knowledge in hand, we knew what our first step was when author Barry Thomas came to us looking to give his book A Spring in South Langland new life.[…]

Our client, Gemnique, came to us last year looking to rebrand the company. The unique gem wholesaler had been selling their products on Amazon, but they wanted to make their brand compelling enough to sell directly to the consumer through their own website.[…]

My Chief Marketing Officer recently moved into a strategic new location at Rockville Metro Plaza in the heart of Montgomery County, Maryland. Because so much creative design went into the construction, environmental design, and interior elements of our workspace, Marstudio’s Corporate Film &[…]

A wonderful thing about creative industries is that you always keep learning. At My Chief Marketing Officer we’ve realized that with every project we take on, our knowledge base increases, and we want to share what we’ve learned with the world.[…]

Sometimes companies rebrand themselves with a lot of hoopla and fanfare – as Yahoo did, and the end result was a huge disappointment. So there is merit in doing a rebrand quietly, and that is what UBER opted for.[…]

In the ever-evolving landscape of branding and design, companies often find themselves at the crossroads of tradition and innovation. Such was the case for Hobby Lobby, a beloved retail chain known for its vast array of crafting supplies and home décor.[…]

In the healthcare industry, where trust and credibility are paramount, a company’s online presence plays a crucial role in shaping perceptions and attracting clientele. For GrandCare—a provider of home and hospice care services in California—establishing a website that inspires calm confidence in the quality of their services was imperative.[…]