
Making a Logo: A Look Inside the Involved Process
A logo is an essential part of every company, oftentimes serving as a first impression of sorts to potential customers. So how do designers go about creating something so integral?
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Creative Inspiration
Marstudio is a 2018 Hermes Awards Winner!
Even though awards season is done, it is just getting started for us at Marstudio. Through our work with our clients, we have been inspired, tested, and had to execute ideas that are more creative and more unique than we have in the past.[…]

#MarsTrendBite: Beer Packaging Gets Arts and Crafty
The landscape of the beer and liquor industry is ever evolving. New breweries and unique distilleries are being created across the country, with a large number of them hoping to tap into the craft beer movement. If you ask any fan of a good IPA,[…]

The Rise of Activism Marketing
From the award show speeches to Nike commercials, colorless Skittles, and businesses closing for the day, there is one thing we cannot deny about 2017 – activism is in.[…]

The Making of “A Spring in South Langland” Book Cover
Even though we have all heard the expression “don’t judge a book by its cover,” we were smart enough to know that everyone does anyway. With this knowledge in hand, we knew what our first step was when author Barry Thomas came to us looking to give his book A Spring in South Langland new life.[…]

Marstudio Takes on the #MannequinChallenge
Recently there has been quite a trend going around. We are not sure if it was inspired by the dropping temperatures outside, or if it was brought upon by our inner child’s desire to play freeze tag, or maybe because the biggest shopping season is now upon us.[…]

How a Creative Agency Stands Out at a Trade Show
Last year, we participated in the Healthcare Information and Management Systems Society (HIMSS) trade show at McCormick Place in Chicago. This is a huge trade show, attracting nearly 40,000 people every year. In fact, it filled two floors in the gigantic McCormick Place,[…]

How Many Easter Eggs Did You Catch in This Year’s Game Ads?
It’s no secret that Super Bowl advertising is one of the most expensive (and, we hope, creative) marketing efforts a company can invest in. So this is the perfect time of year to gather with friends and enjoy some great snacks while watching the best part of the game: the commercials![…]

What the “Big Game” Can Do for Your Brand, Without a TV Ad
Marstudio’s “Big Game” Commercial
Last year we created a “commercial” poking fun at the exorbitant costs of airing an ad during the “Big Game”… and we’ve just found out that it received an Honorable Mention from the 2016 AVA Digital Awards![…]