Category: Tips & Tricks

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5 Reasons Why Blogging is Good for Your Business

by Annie K.

The digital era is still dawning, with technology increasingly becoming an integral part of our everyday lives. This sentiment translates to the business world as well, forcing companies to “get with the times” in order to stay relevant. Social media and blogging are no longer relegated to just “down-time” activities;[…]

Web Design Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

For many, the words “web design” seem like an intimidating term, but we’re here to assure you that it doesn’t have to be. From “margin” to “hero” and “UI,” we cover it all. Consider us your very own Fairy Web Design Godmother as we give you your web design “glass slipper”[…]

The Necessity of Regular Website Maintenance

by Marstudio Inc.

If you own a car you know that there are different kinds of car maintenance. There are regular things you do like washing your car, filling it with gas, and checking the air pressure on the tires. Most of these you probably do yourself.[…]

Print Design Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

Everyone who has a printer at home may think they are experts in printing and print design because they know what direction to flip the paper to print it on both sides. But when it comes to professional printing, it is a whole different ball game.[…]

Film & Videography Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

Even with the popularity of GoPro cameras, video social media platforms like Instagram and Snapchat, and the high-quality video cameras on our phones, many are unfamiliar with a lot of the jargon that is used in the film and photography industry.[…]

Web Development Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

Every industry has its language, and when marketing nerds like us start really getting into the subject of marketing, we get a bit caught up in the excitement. Impressions here, retargeted ads there, die cuts, SEO, print bleeds, wireframes, SSL,[…]

What’s in a Name? The Do’s and Don’ts of Name Changing

by Sam R.

Remember in high school when your friend Liz suddenly wanted to be Elizabeth because it sounded more mature or Daniel Johnson wanted to be D-John because it was his new artist name? This desire for change happens a lot to people in their teens and twenties;[…]

Time to Leave Insecurity Behind

by Marstudio Inc.

It’s the dawn of a new year – a time for reflection on your growth, confidence in your goals, and security in the person you’re becoming.

But what about your website? Will it be secure this year, too?[…]

5 Mistakes Companies Make in Seasonal Branding

by Sam R.

As ubiquitous as snowflake decorations are this time of year, there are still some common misconceptions about the best ways to include the holidays in your marketing plan. Seasonal branding can be as simple as incorporating holiday colors into your logo,[…]