Tag: marketing

New Google logo design 2015

Google’s New Logo Adds Form to Function

by Annie K.

There’s a lot going on over at the Google headquarters these days. After a massive restructuring to come up with the new parent company name, Alphabet, Google also unveiled a clean new logo design this week.

As a company that initially focused on providing much-needed functionality,[…]

tokyo Olympics logo

The 2020 Tokyo Olympics Logo Scrapped Due to Controversy

by Marstudio Inc.

From the moment the new 2020 Tokyo Olympics logo was unveiled, it has been a center of controversy and criticism.  At first, many thought the design was too Japan-centric and it didn’t represent the true nature and sportsmanship of the Olympics.[…]

How to Stand Out With Animation in Marketing

by Carlos G.

If you hear the word “animation” and think “Saturday morning cartoons” instead of “awesome marketing idea,” this blog post is for you. I am really excited about animation in marketing for a variety of reasons, but first, let’s talk about some basics.[…]

Personality on Creativity

by Marstudio Inc.

Research suggests that people may be able to increase their creative performance if they use a cognitive approach that best suits their personality. Now what exactly does this mean? Two major personality types were examined during this experiment: the wandering mind and the focused mind.[…]

Marstudio at the Baltimore ROC Race 5k

by Emma S.

At Marstudio, we love team building!

For us, it includes events like Savage Race and white water rafting. Just last summer, our team participated in the Baltimore, Maryland ROC Race. It was full of fun, water, and bubbles.[…]

LOGO OF THE MONTH // IHOP

by Emma S.

IHOP’s new logo, reinvented by Studio Tilt, modernizes the traditional, and widely recognized original logo. The new logo’s biggest change is turning its “frown” upside down, and adding a smiling face to the restaurant’s name. The “o” and “p” now act as eyes.[…]

Screenshot of Hermes triple platinum award winner Mayorga Organics coffee website by Marstudio

Déjà Vu… Marstudio wins Triple Platinum again!

by Marstudio Inc.

The Marstudio team was honored and delighted to receive our very first Triple Platinum award in last year’s MarCom Awards.

When the results of this year’s Hermes Awards arrived in the mail a few months later,[…]

WTOP’s New Bus Ads Deliver Bold, Effective Messaging to the DC Metro Area

by Marstudio Inc.

When WTOP came to Marstudio again in search of a bold and effective bus tail advertising campaign that would incorporate their new logo, we knew we had our chance to impact the advertising world with short, smart, and to-the-point messaging.[…]

MarCom 2014 Winners Announced

Marstudio Wins Triple Platinum Award in Branding, Print, and Web

by Marstudio Inc.

The results for the 2014 MarCom Awards are in, and Marstudio takes Triple Platinum!

The Marstudio Team is excited to announce that we have received 8 MARCOM AWARDS for the 2014 competition, including two honorable mentions and the Triple Platinum Award in Branding,[…]