You need at least 8 to 12 touches to yield a 50% conversion rate.
We understand the daily challenges that you as a business professional face because we have been in your shoes. From sales to operations, it is a never-ending stream of decisions and tasks that will keep the best of us busy.
However, we’ve made a discovery that helped us overcome our bandwidth issue. We were so excited about our discovery that we even created a mascot to illustrate the concept better to our clients.
We developed our own Two-headed Kraken. Yes, you heard right! A Two-headed mythical creature with 16 tentacles that yield enormous power and reach.
One head represents you, in this case, our client, and the other represents us.
8 tentacles represent old means of marketing such as TV, Radio, Newspaper, Direct Mail, etc. and the other 8 represent new forms of branding and marketing such as Social Platforms, Email, Online Advertising, SEO and SEM, etc.
Together you will have a marketing force at your disposal that no lead can escape from.
So, let the Kraken work for you.