Film & Videography Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

Even with the popularity of GoPro cameras, video social media platforms like Instagram and Snapchat, and the high-quality video cameras on our phones, many are unfamiliar with a lot of the jargon that is used in the film and photography industry.[…]

Follow the Signs and Your Customers Will Too

by Marstudio Inc.

At least once a day, someone walks into our office asking how to get to one of the businesses next door. We’re nice people, so we always tell them where to go, but think about how much easier it would be if these companies created signs that stood out more.[…]

Web Development Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

Every industry has its language, and when marketing nerds like us start really getting into the subject of marketing, we get a bit caught up in the excitement. Impressions here, retargeted ads there, die cuts, SEO, print bleeds, wireframes, SSL,[…]

Marstudio’s World Water Day

by Marstudio Inc.

Every year on March 22nd, we celebrate World Water Day. Across the blogosphere (a.k.a. social media) the #WorldWaterDay hashtag graces people’s timelines, reminding us of the importance of clean water and that it is, in fact, a privilege. Not everyone has the convenience of easy access to it –[…]

Keys to Effective Brand Architecture Development

by Marstudio Inc.

A brand is like a living, breathing organism. Like a human, its capabilities, voice, and overall personality will grow and become more mature and diverse with time, even if the name is the same and the face (or logo for a brand) remains recognizable. […]

Marstudio & Larry Hogan – The NABOE CEO Breakfast Series

by Marstudio Inc.

This morning, Marstudio’s CEO & Marketing Director had the honor of networking with fellow business leaders and hearing Maryland’s Governor, Larry Hogan speak at the NABOE CEO Breakfast Series. Discussing the economic success and enterprise growth in Maryland in the past few years,[…]

What’s in a Name? The Do’s and Don’ts of Name Changing

by Sam R.

Remember in high school when your friend Liz suddenly wanted to be Elizabeth because it sounded more mature or Daniel Johnson wanted to be D-John because it was his new artist name? This desire for change happens a lot to people in their teens and twenties;[…]

How Branded Merchandise Can Help Boost Your Brand

by Marstudio Inc.

What if we told you that you could get people to pay their own money to advertise for your brand?

Yes, you read that correctly, they take their hard-earned money and advertise for your restaurant, medical company, or hardware supply store.[…]

Connection Restored: Trends to Help Your Brand Reconnect with Customers in 2018

by Marstudio Inc.

With robots getting citizenship and digital helpers constantly listening to everything you say, it’s easy to feel that the use of tech is starting to overshadow the natural and human elements in life and in commerce – that companies have lost their focus on helping consumers,[…]