Marstudio & the Greater DC Holiday Diaper Bank Drive

by Marstudio Inc.

December is the most obvious time of year for what companies often call “cause marketing.” Cause marketing allows a company to give back to their community by promoting events or causes. The campaign raises awareness for an issue, while also letting the public know a little more about the values and heart of the company behind the campaign.[…]

The Necessity of Regular Website Maintenance

by Marstudio Inc.

If you own a car you know that there are different kinds of car maintenance. There are regular things you do like washing your car, filling it with gas, and checking the air pressure on the tires. Most of these you probably do yourself.[…]

Your Quick Guide to Types of Google Ads

by Marstudio Inc.

We think it is safe to assume, if you’re reading this article, that you’re using the Internet to do so, and that you don’t really need a definition of who Google is and what they do. But you may not know that Google has a service called Google Ads.[…]

The Importance of Multifaceted Marketing Campaigns

by Marstudio Inc.

You don’t want to put all your eggs in one basket. It’s a repeated cliché, primarily because it’s true. Investing your time and money in only one idea is risky. It’s equally risky to invest all of your marketing budget in one ad,[…]

How to Approach Your Marketing Budget

by Marstudio Inc.

As the holidays and the end of the year approach, a lot of companies are faced with either trying to spend the rest of 2018’s marketing budget (or risk losing it), or setting up a marketing budget for 2019. One piece of marketing wisdom says that companies who have a set a marketing budget are 47% more likely to be innovators in their field.[…]

What Is Website Hosting, and Why Do You Need It?

by Marstudio Inc.

In the early Marstudio days, there was a time when we had just finished a website and it was time to take it live. When we asked the client if they wanted to host their website with us, they told us no.[…]

Business Development Through Community Development

by Marstudio Inc.

Marstudio was started on the idea of helping businesses meet new levels of success. The beauty of this approach is the more successful our clients are, the more opportunities we have for success. The same goes for our community. If we are willing to invest in the development of our community,[…]

Print Design Vocab – Marstudio Marketing Vocab Cheat Sheet

by Marstudio Inc.

Everyone who has a printer at home may think they are experts in printing and print design because they know what direction to flip the paper to print it on both sides. But when it comes to professional printing, it is a whole different ball game.[…]

The Marstudio Logo Creation Process

by Marstudio Inc.

Creating a logo is one of the most important steps a company takes in its branding. A good logo, one that is carefully created, drives all other branding decisions and should be one of the first “to dos” in a marketing plan.[…]