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28
August 2014
RSS

LOGO OF THE MONTH // The Battery

The Battery is creators’ Xochi and Michael Birch’s gift to San Francisco: an extravagant five-story private club complete with a restaurant, several bars, hotel suites, a library, a game room, a wine cellar, a gym and spa, and even more, for $2,400 a month. Sounds exquisite and over-the-top? It is, and The Battery has gorgeous branding by MM to match. Just about every single item within The Battery is branded, from laser-etched wood blocks that serve as member invitations, to custom icons used throughout the club’s range of material. The logo itself embodies luxury. The dark blue color seems high-end and lavish. The serif font appears established and affluent, while the uniqueness of the “A”, and somewhat the “Y”, adds a certain quirkiness and curiosity to the brand.

The decadent, comprehensive brand would be a fun creative exercise for any branding and design firm. Well done, MM.

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Marstudio Inc.

The Marstudio team has diverse capabilities in print design, web design and development, multimedia, and a plethora of other creative disciplines.

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branding / business collateral / corporate identity / creative / design / fonts / graphic design / graphic designer / imagination / logo / logo design / MM / packaging / poster design / typeface / typography / unique / visual identity

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Branding / Logo of the Month
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Marstudio, Inc. is an award-winning and experienced Strategic Branding & Creative Marketing Firm. We are highly qualified in graphic design and specialize in Strategy, Print, Web, Multimedia, Film & Photography! Headquartered in Rockville, MD, we conduct business locally (Washington DC, Maryland, Virginia), nationwide and internationally. Please feel free to contact us.
 
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