
Breaking It Down: Google Search Ads vs. Display Ads
When it comes to Google Ads, there are two big players: search ads and display ads. Each ad type is different but has its own set of advantages and disadvantages. Here’s the big differentiators between the two.
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Multimedia
Kendall Capital
Kendall Capital is a force to be reckoned with within the fiduciary investment market. They are a wealth management firm who provides fiduciary planning and investment management services to those in the middle-class, helping them grow their wealth.
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Mini-Blog
Why You Should Be Online Advertising Right Now
While you may be working at home or working with restrictions, that doesn’t mean your business has to stop completely. For many workers, totally shutting isn’t a reality, but it can be challenging to advertise in the current climate. That’s where online advertising comes in.
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News & Updates
Flik Mid-Atlantic Group
Flik Mid-Atlantic Group is a division of the Flik Hospitality Group, who operates a series of conference hotels and centers dedicated to hosting corporate meetings and events. Their main focus is exceptional food, service, and maintaining a professional staff.
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Mini-Blog
How Short Should Your Social Media Videos Be?
The first thing most people do when a video comes across their social media platform of choice is to check the timestamp. If it’s too long, they’ll decide that it isn’t worth spending time on and move on.
Attention spans are getting shorter – less than that of a goldfish according to some studies.[…]
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Multimedia
The Need for Free: Pros and Cons of Trial Offers
For some, free trials are a necessity, letting customers try out a product before deciding whether or not to invest full-time. For businesses, these trial offers can be a worthwhile investment and advertising opportunity. However, in order for these deals to be effective for your company in the long run,[…]
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Strategy
Your Quick Guide to Types of Google Ads
We think it is safe to assume, if you’re reading this article, that you’re using the Internet to do so, and that you don’t really need a definition of who Google is and what they do. But you may not know that Google has a service called Google Ads.[…]
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Web
The Importance of Multifaceted Marketing Campaigns
You don’t want to put all your eggs in one basket. It’s a repeated cliché, primarily because it’s true. Investing your time and money in only one idea is risky. It’s equally risky to invest all of your marketing budget in one ad,[…]
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Strategy
How the Power of a Social Media Strategy Can Increase Sales
Our client Geminique sells glass gems and water beads as decorative accents for crafts, floral arrangements, and home décor. Over the last two years, Marstudio has helped the company with rebranding, redesigning their packaging, and redesigning their website.[…]