As we bid farewell to another year and embrace the promise of what lies ahead, it’s natural to reflect on the journey we’ve traveled and the milestones we’ve achieved along the way. For the My Chief Marketing Officer team, the past 12 months have been filled with moments of creativity,[…]

In today’s digitally driven world, a company’s logo serves as the cornerstone of its brand identity. From billboards to social media feeds, your logo must not only look good but also effectively convey the essence of your brand across a multitude of channels.[…]

by Sam R., Creative Director

1. Video

Once Facebook started automatically playing videos, a light bulb went off in a lot of marketers’ heads. What if we started packing our message into small, bite-size videos that consumers would definitely see and engage with?[…]

by Monika J., Content Director

According to HubSpot’s State of Inbound Marketing report, marketers who have prioritized blogging are 13 times more likely to have a positive ROI. In other words, now – more than ever before – content is king.[…]

If you hear the word “animation” and think “Saturday morning cartoons” instead of “awesome marketing idea,” this blog post is for you. I am really excited about animation in marketing for a variety of reasons, but first, let’s talk about some basics.[…]

At My Chief Marketing Officer, we love team building!

At My Chief Marketing Officer, we’re not just about creating exceptional designs and marketing strategies—we’re also passionate about fostering a strong sense of camaraderie and teamwork among our team members. That’s why we believe in the power of team-building events to bring us closer together,[…]

Now that the Big Game is over and done with it is always entertaining and educational to reflect on the cost of a 30-second commercial during the game. However, once you discover the amount you need to spend to buy 30 seconds of the mass population’s attention on a certain day it quickly dawns on you: is this the best use of your marketing dollars?[…]

By now you have heard about Beyoncé’s latest release. BEYONCÉ, a self-titled visual album, dropped in the early hours of December 13th. The album was not preceded by any kind of marketing push, and everyone is talking about it. Typically a pop star’s new album is supported by a multi million-dollar marketing campaign which is implemented prior to the release of the album in order to generate buzz.[…]

This summer was a great one here at Marstudio! In late July, we participated in our first ever Savage Race in Kennedyville, Maryland. We woke up early on a hot summer Saturday and made the trek out to the course.[…]