It’s probably likely that you’ve encountered the phrase “personal branding” in a casual setting. These days, people have interpreted the phrase to be about how one presents themselves in their everyday life. For example, according to this definition, how you define your strengths and characteristics on your resume is part of your personal brand.[…]

Memes are everywhere. When something goes viral, it becomes the subject of everything from workplace conversation to actual news coverage, reaching thousands of consumers at once.

In an anthropological sense, the word “meme” (as coined by Richard Dawkins in 1976) is defined as a sharable cultural artifact which rapidly spreads through a culture.[…]

Despite the now bountiful ways to connect with your customer base, email marketing is still one of the most effective methods. Email marketing helps you build a base of customers, allowing you to engage with clients both old and new.[…]

If you’ve been anywhere online in the last month, you’ve probably heard about Netflix’s smash-hit series Stranger Things debuting its third season. Already, the show has broken several records, continuing to reign supreme for the streaming platform. In addition to making waves in the TV industry,[…]

Social media is a great marketing tool that some companies overlook. Although keeping your website up-to-date and active is important, it’s also vital to keep users engaged with your company through other means. Social media is a great way to do this,[…]

My Chief Marketing Officer is proud to announce that we will be exhibiting at the ASAE 2019 Marketing Membership & Communications Conference. The event takes place from June 6-7 at the Walter E. Washington Convention Center in Washington,[…]

My Chief Marketing Officer is proud to announce that on May 17, 2019, we will be exhibiting at the 2019 MCCC GovConNet Pathway to Growth Procurement Conference. The conference is an incredible opportunity to connect Federal, State,[…]

The team who has fun together works well together, that’s what we say. At My Chief Marketing Officer, we believe that it’s important to get to know your co-workers in and out of the workplace in order to build a sense of trust and community.[…]

December is the most obvious time of year for what companies often call “cause marketing.” Cause marketing allows a company to give back to their community by promoting events or causes. The campaign raises awareness for an issue, while also letting the public know a little more about the values and heart of the company behind the campaign.[…]