Marstudio & Larry Hogan – The NABOE CEO Breakfast Series
This morning, Marstudio’s CEO & Marketing Director had the honor of networking with fellow business leaders and hearing Maryland’s Governor, Larry Hogan speak at the NABOE CEO Breakfast Series. Discussing the economic success and enterprise growth in Maryland in the past few years,[…]
Time to Leave Insecurity Behind
It’s the dawn of a new year – a time for reflection on your growth, confidence in your goals, and security in the person you’re becoming.
But what about your website? Will it be secure this year, too?[…]
Make the Most of Your End-of-Year Marketing Budget
In some industries the last two months of the year are written off as an unproductive time. But experienced marketing directors and CMOs know that this is the wrong approach when it comes to marketing. Not only can the end of the year be incredibly productive,[…]
The Benefits of DBA Marketing Part 3: Specialty Marketing – The MEDmar Approach
Marketing is the foundation for business development, and finding ways to combine the two seamlessly is key to successfully running a company that is constantly growing. In this blog series, “The Benefits of DBA Marketing,” we will discuss how Marstudio,[…]
The Benefits of DBA Marketing Part 2: Grassroots Marketing – The BLACKWATER Approach
Marketing is the foundation for business development and finding ways to combine the two seamlessly is key to successfully running a company that is constantly growing. In this blog series, “The Benefits of DBA Marketing,” we will discuss how Marstudio,[…]
The Benefits of DBA Marketing Part 1: What is DBA Marketing
Marketing is the foundation for business development and finding ways to combine the two seamlessly is key to successfully running a company that is constantly growing. In this blog series, “The Benefits of DBA Marketing,” we will discuss how Marstudio,[…]
To Choose a Corporate Mascot
From bouncing lamps to hamburger-eating clowns, chlorophyll-filled giants, and talking reptiles, mascots have been used for years now. Pixar, McDonald’s, Green Giant, and Geico have created a diverse and elite group of corporate mascots, that come in all shapes, forms,[…]
How Companies Use Visual Elements to Increase Brand Recall
Without thinking, a company name will automatically come to mind when you see a particular color or pattern, even without a logo. Quick, name these iconic brands:
1.
2.
3.
4.
5.
6.
(Answers below)
Creating an Extension of the Brand
When companies create their logos,[…]
The Risk of Activism Marketing
As cringe-worthy as it might sound, activism is all the rage right now. It has an influence on the hottest fashion, regularly floods social media, and has made regular citizens into celebrities as if it were the 1960s all over again.[…]