Developing a brand is important, but making sure that your efforts are being invested towards a strong brand is perhaps even more so. It goes with the age-old saying (and Marstudio’s motto): If you are going to do it,[…]

Last week, My Chief Marketing Officer participated in Greenway’s PrimeLEADER conference at the Gaylord Hotel located at the National Harbor.

The three day event gives healthcare professionals the opportunity to meet with peers, innovators,[…]

At one point or another you have been the target of pharmaceutical ads that attempt to inspire you to run straight to your doctor’s office to ask for a certain drug. The ad asks “Do you ever feel like blah blah blah?”[…]

We truly had great year here at My Chief Marketing Officer. Looking back, a lot happened in 2012 and it was a year of growth, excitement, trials, tribulations, hard work, frustration, hugs, laughter, learning experiences, great business, and true creativity.[…]

We often get emails from students around the country who are interested in what we do and interested in joining the Graphic Designer ranks. We do our best to reply to them and give them as much insight into our field as possible.[…]

This week we completed the newly revamped logo for Promaneer, a consulting and management company for commercial real estate. Promaneer came to us with an average-looking logo that looked outdated and that didn’t assert itself. The client wanted to keep the logo icon more or less the same,[…]

No matter your industry, even the most patient and easy-going among us has, at one point or another, had his or her sanity tested by a client. Design firms are no exception, and a blog called Clients from Hell – humorous horror stories and anecdotes submitted daily by and for designers and IT professionals — is rapidly making the rounds.[…]

I never knew that one could actually design a barcode. They are so mundane and mechanical in nature that it never occurred to me they could be designed. Then I came across an amazing collection of stylized barcodes for some Japanese products that blew me away.[…]