
Flik Mid-Atlantic Group
Flik Mid-Atlantic Group is a division of the Flik Hospitality Group, who operates a series of conference hotels and centers dedicated to hosting corporate meetings and events. Their main focus is exceptional food, service, and maintaining a professional staff.
Categories
Mini-Blog
Eastern Title & Settlement
Easter Title & Settlement had a strong presence in the community they served, but their efforts weren’t focused enough to truly expand their reach. My Chief Marketing Officer started with implementing a full brand refresh to help refocus the company’s marketing efforts. Then, we applied this new branding to several types of collateral such as business cards and promotional flyers. We also refreshed the design of their website, business cards, and various trade show material.
Categories
Mini-Blog
Celestial Fire Glass
Celestial Fire Glass needed a brand that could be as visually appealing as their products. My Chief Marketing Officer explored how we could create concepts that would embody the product and the name associated with it. The product itself was rich with visual imagery to draw from. The color palette we chose for the logo was representative of the colors available for the product. The Celestial Fire Glass brand is now fresh, sophisticated, and layered with meaning.
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Uncategorized
Learn & Soar
Learn & Soar’s logo was not suited for the type of organization they were and it didn’t provide them with the credibility they needed. My Chief Marketing Officer aimed to create a design which would showcase their versatility and professionalism in their respective field of education. The logo uses visual elements from well-known educational tools and creates a fun, yet engaging image for the viewer to connect with.
Categories
Mini-Blog
Anglin Consulting Group
Anglin Consulting Group is an up-and-coming government contracting entity that has carved a niche for itself in the government sector. The consultants are constantly strategizing in order to enhance their clients’ bottom line. They offer services such as various business solutions, financial solutions, and American Sign Language interpretation.
Categories
Mini-Blog
Stranger Things and the Power of Marketing Nostalgia
If you’ve been anywhere online in the last month, you’ve probably heard about Netflix’s smash-hit series Stranger Things debuting its third season. Already, the show has broken several records, continuing to reign supreme for the streaming platform. In addition to making waves in the TV industry,[…]

The Need for Free: Pros and Cons of Trial Offers
For some, free trials are a necessity, letting customers try out a product before deciding whether or not to invest full-time. For businesses, these trial offers can be a worthwhile investment and advertising opportunity. However, in order for these deals to be effective for your company in the long run,[…]
Categories
Strategy
The Importance of Multifaceted Marketing Campaigns
You don’t want to put all your eggs in one basket. It’s a repeated cliché, primarily because it’s true. Investing your time and money in only one idea is risky. It’s equally risky to invest all of your marketing budget in one ad,[…]


