Chester County Primary Care wanted a cutting edge logo that connected with younger generations, so My Chief Marketing Officer thought up a concept for their logo that is more than meets the viewer’s eye. The logo has been constructed from a series of dots that form the letters CCPC which acts as a small,[…]

The City of Melbourne, Australia is recognized as a center of culture, arts, education, and more. It is known for its cultural diversity and the many programs and activities the city sponsors. Melbourne’s new brand had to reflect this multifaceted identity.[…]

Bethesda Family Therapy has been a long-time client of My Chief Marketing Officer. Our relationship started with a logo, and grew to include various print collateral, PowerPoint templates, directory ads, executive portraiture, and more. A new website was a long-term goal set by the owner of Bethesda Family Therapy,[…]

FirstTeam VIP was a newly conceived company when they engaged the My Chief Marketing Officer team. We worked together to develop a logo and corporate identity, as well as a few time sensitive print items. From there we began work on their brochure-based website.[…]

The new logo for the MIT Media Lab has received high praise over the last few days, as it deserves. The logo is quite interesting for all the paradoxes it seems to represent.

One of the main goals of MIT Media Lab’s rebrand was to provide the Lab with a fixed logo that could also be dynamic.[…]

Vanilla Inc. is a new business who came to My Chief Marketing Officer in need of an original identity, lots of marketing collateral, and consulting on environmental design. The cornerstone of Vanilla’s new identity is the logo. It is both modern and elegant,[…]

Arts Santa Monica is a contemporary art museum in Barcelona, located on the famous La Rambla. The building’s historic roots as a convent are contrasted with a large diagonal ramp that spreads across the face of the building. The ramp was designed by well-known architects Helio Piñon and Albert Viaplana,[…]

Storytelling has long been used to create emotional connections with an audience. Humans in particular have a great appreciation for storytelling and oftentimes spend money on its various forms, like music, poetry, or theatre. As a business, you can take advantage of society’s propensity for storytelling by creating a brand story.[…]

Over the weekend two of our team members had dinner at one of Moby’s establishments and noticed all-new cups and uniforms, but noted that nothing else (menu, interior design, etc.) had been changed to match, leading our curious minds to question….[…]