Category: Print

Ray-Ban Ad

Ray-Ban: Rebranding For Another 75 Years of Success

by My Chief Marketing Officer

What is the key to a strong, everlasting brand? It’s simple! REBRANDING.

Large corporate companies that have effectively and regularly adapted their brands to current social and cultural trends are proven to continue their success for years to come.[…]

Skyfall

Our Picks for the Top 10 Movie Poster Designs of 2012

by My Chief Marketing Officer

After a year filled with innovative originality, we find it a must to celebrate the many designs and wide-ranging creative achievements of the 2012 movie posters. It is a privilege to recognize and appreciate these poster designs as the top 10 best visual communicators.[…]

Type guide

Why Should You Care About Typography?

by My Chief Marketing Officer

Interested in typography or the different types of fonts? We recently found this really useful infographic on Co.Design that lays out the basics of typography. Whether you’re a designer, client, a student formatting your resume, or a curious person walking down the street, […]

Graphic design

So…what is graphic design, anyway?

by My Chief Marketing Officer

We come across many people who are intrigued by and curious about our work, but aren’t quite sure exactly what is we “do.” And since graphic design and marketing are such broad fields, it can be tough to narrow down a precise definition.[…]

car wrap, vehicle wrap design

GET SEEN with a Creative Vehicle Wrap Design

by My Chief Marketing Officer

When businesses set out to market themselves, the most common ideas that come to mind are flyers, print ads, website banners, and email blasts. While these collateral pieces have proven to be useful and effective, there are more creative ways to get your business’[…]

optimized-maxW950-Domo-whatyoucoulddowithanextra2hours

What You Could Do with An Extra Two Hours

by My Chief Marketing Officer

If only we could bottle up our “free time” and have two extra hours laying around to be productive, create, think, or accomplish. We all have goals that get pushed to the back burner because we don’t have time or don’t make time.[…]

carmen herrera chapter 1

7 Decades of Anonymity is No More for Carmen Herrera.

by My Chief Marketing Officer

Seven decades of anonymity unravels for Carmen Herrera when she sells her first painting for $50,000. Now every museum and gallery in the world is scrambling to get their hands on her minimalist paintings. She used to paint in peace and enjoy the lifestyle of an anonymous artist but her work is just too good to be kept a secret any longer.[…]

Volkswagon ad

Simplify and They Will Come.

by My Chief Marketing Officer

Recently I took a trip to London and I was exposed to a number of very simple and clever advertisements for Volks Wagon created by DDB. The ads were so clever that I became obsessed with finding every iteration of them.[…]

barcodes illustrations

Barcodes can be fun, but only in Japan!

by My Chief Marketing Officer

I never knew that one could actually design a barcode. They are so mundane and mechanical in nature that it never occurred to me they could be designed. Then I came across an amazing collection of stylized barcodes for some Japanese products that blew me away.[…]