Chester County Primary Care wanted a cutting edge logo that connected with younger generations, so My Chief Marketing Officer thought up a concept for their logo that is more than meets the viewer’s eye. The logo has been constructed from a series of dots that form the letters CCPC which acts as a small,[…]

As we step into the first week of 2015, the air is buzzing with excitement and anticipation for what lies ahead. With a new year comes new opportunities, new challenges, and a renewed sense of purpose. Here at [Your Company Name],[…]

My Chief Marketing Officer has been helping several clients improve their SEO, so we decided to share some basic SEO knowledge, tips, and tricks.

The Basics

Every page of your website has 3 SEO components: a page title,[…]

The new logo for the MIT Media Lab has received high praise over the last few days, as it deserves. The logo is quite interesting for all the paradoxes it seems to represent.

One of the main goals of MIT Media Lab’s rebrand was to provide the Lab with a fixed logo that could also be dynamic.[…]

Arts Santa Monica is a contemporary art museum in Barcelona, located on the famous La Rambla. The building’s historic roots as a convent are contrasted with a large diagonal ramp that spreads across the face of the building. The ramp was designed by well-known architects Helio Piñon and Albert Viaplana,[…]

Storytelling has long been used to create emotional connections with an audience. Humans in particular have a great appreciation for storytelling and oftentimes spend money on its various forms, like music, poetry, or theatre. As a business, you can take advantage of society’s propensity for storytelling by creating a brand story.[…]

Over the weekend two of our team members had dinner at one of Moby’s establishments and noticed all-new cups and uniforms, but noted that nothing else (menu, interior design, etc.) had been changed to match, leading our curious minds to question….[…]

FirstTeam VIP Health Services is an emerging personal at-home care provider located in California. My Chief Marketing Officer developed a unique, corporate visual identity for the company that included the FirstTeam logo, brand colors, branding guide, business cards, letterheads, and various other pieces of print collateral.[…]

Developing a brand is important, but making sure that your efforts are being invested towards a strong brand is perhaps even more so. It goes with the age-old saying (and Marstudio’s motto): If you are going to do it,[…]