It’s no secret that Super Bowl advertising is one of the most expensive (and, we hope, creative) marketing efforts a company can invest in. So this is the perfect time of year to gather with friends and enjoy some great snacks while watching the best part of the game: the commercials![…]

Marstudio’s “Big Game” Commercial

Last year we created a “commercial” poking fun at the exorbitant costs of airing an ad during the “Big Game”… and we’ve just found out that it received an Honorable Mention from the 2016 AVA Digital Awards![…]

In today’s digitally driven world, a company’s logo serves as the cornerstone of its brand identity. From billboards to social media feeds, your logo must not only look good but also effectively convey the essence of your brand across a multitude of channels.[…]

In the ever-evolving realm of marketing and branding, innovation is the key to staying ahead of the curve. As technology continues to reshape consumer behavior and expectations, savvy brands are leveraging the power of “Brandtech” to create immersive brand experiences and forge deeper connections with their audiences.[…]

Whether you are excited to put together your business’ first marketing strategy or are ready to update one that no longer seems to be working, it can feel like a Herculean task. Where do you start? What do you consider?[…]

Vanilla Inc. is a new business who came to My Chief Marketing Officer in need of an original identity, lots of marketing collateral, and consulting on environmental design. The cornerstone of Vanilla’s new identity is the logo. It is both modern and elegant,[…]

Recently Marstudio’s Vice President and Creative Director, Sam Rooeintan, had the opportunity to speak at the University of Maryland College Park campus to a group of graphic design students. In his presentation, titled The Almighty Brand, Sam lectured on the intersection of graphic design,[…]

Once again, the pent-up excitement for The Hunger Games has been collectively released with the arrival of the second installment of the trilogy. Catching Fire grossed $161.1 million domestically during its opening weekend (earning the position of largest domestic opening in November) and $146.6 million internationally.[…]

You may remember this entertaining, slightly disturbing viral hit from the end of 2012:

The PSA music video by Metro Trains (Melbourne, Australia’s metropolitan rail service) broaches the subject of train safety in an unconventionally lighthearted way.[…]