What is the key to a strong, everlasting brand? It’s simple! REBRANDING.

Large corporate companies that have effectively and regularly adapted their brands to current social and cultural trends are proven to continue their success for years to come.[…]

The recent re-brand of one of the world’s largest online marketplaces definitely caught our attention this week. Released in October, Ebay’s new logo has created some buzz in the design world—but not in a positive way. The company was attempting to create a fresh,[…]

Our logo this week comes from a collection of logos sent to us by a friend of Marstudio’s. The compilation is of 30 different logos that all have some sort of hidden meaning when you look more closely, and we chose our favorite to highlight as the logo of the week.[…]

Great branding can really take your breath away. This week’s best logo comes all the way from Vienna, Austria and is absolutely stunning. Moodley Brand Identity has done some great work, but our favorite piece of theirs is a recent rebrand of Mareiner Holz,[…]

Potomac Physicians Associates’ colorful new branding is complete! After much deliberation, we have delivered what we think is a very cool, unique new logo design to our client, PPA. Here at My Chief Marketing Officer, we had explored countless options for this new brand and ultimately,[…]

In the spirit of Halloween, we chose a spooky set of designs for this week’s Logo of the Week. This article from DesignTaxi.com highlights some of the ultra-creative designs from Virginia designer, Igor Ovsyannykov. These famous logos got a Halloween makeover,[…]

At My Chief Marketing Officer, we’re always on the lookout for innovative ways to showcase our latest projects and highlight our creative prowess. That’s why we’re thrilled to announce the launch of our newest promotional video—an awe-inspiring showcase of our hottest work and creative talent.[…]

This week we completed the newly revamped logo for Promaneer, a consulting and management company for commercial real estate. Promaneer came to us with an average-looking logo that looked outdated and that didn’t assert itself. The client wanted to keep the logo icon more or less the same,[…]

I was watching Comedy Central this weekend and I noticed that something was a little off. The small logo on the bottom of my TV screen had suddenly changed to a copyright sign. I wondered a little but then it dawned on me that it was the new logo for the network.[…]